Africa Needs To Know What It Can Trade As A Continent, Speaker Says At E-Commerce Week

A number of African countries just joined the newly established African Continental Free Trade Area. However, e-commerce remains very marginal on the continent, which is struggling to keep up and reap the benefits of this booming business platform. During a panel of the United Nations Conference on Trade and Development E-Commerce Week, an African entrepreneur gave his vision of what is hindering Africa's e-commerce development, including the lack of awareness of what Africa has to trade.








